It’s 2022, and the expectations customers hold for companies, products and services are only skyrocketing. The only way for us to produce value for them is by being agile. Here are a few things that can help us be more agile.

Improving performance

• Target accessibility is everything

First, you need to make their targets more accessible to them.

You will need a system that shows them their targets and performance in real-time, as opposed to sharing Excel spreadsheets to track their performance. We talk more about why you need to stop using Excel as your sales dashboard here.

• Linking content to performance makes a world of difference

Next, if they’re having trouble meeting a specific target, you can equip them with learning content that helps them sell better.

Suppose your teams have a target of selling the latest product line your company has launched. But, they haven’t had the time to understand the features of the new products. To help them deliver better pitches on the field, you can assign learning content that is specific to these products. You can even tie quizzes and learning KPIs to these to make them more impactful.

With your teams on the path to delivering great pitches, you’ll now need to make content accessible- to view and share at all times.

Equipping teams with learning

• Content accessibility builds winning teams

The key to your success lies not in how your teams sell, but in how they solve your customer’s problems.

Enabling features like offline streaming of content and easy-sharing of documents will help your teams become a lot more nimble, and quicker to respond to customer queries.

This way, you empower your teams to become self-sufficient.

• A culture of continuous learning ensures continuous improvement

You will need to create an ecosystem of continuous learning within your organisation to help your teams learn and improve daily. This learning content can range from product info to soft-skills training, to selling tips, even.

You might want to consider breaking your content into microlearning modules. These are very easy to consume and fit into your frontline’s schedules.

Being receptive to learning new things

• Developing a sense of curiosity

Encourage your teams to take up a new hobby- learning a new language, taking exercise classes, reading new genres of books. The more we know, the more opportunities we get to connect with a prospect over common interests.

Your sales platform should enable this for your teams.

• Every interaction has a lesson to teach

All teams should make it a practice to record their customer interactions meticulously. These may be wins or losses, but there is always something to learn from them. This will help us improve and tweak our pitches as we move along.

How can managers hop on the train to agility?

Easy. Your sales platform should give you a bird’s eye view of how every sales rep is performing.

Then, you will be able to recommend content that helps every team member improve based on their performance.

Bsharp can help you and your teams with KPI Visibility, and intuitive content management. We can get you started in a day.