Industry
• HoReCa
• Food and Beverages
Challenges
- Multiple outlets
- Low induction time
- Diverse staff
- Need to establish a learning culture
Key Features
- Link to learn
- Multi-lingual, AI-based content creation
Case Summary
Case Summary
IronHill’s focus is to create cheerful memories for its patrons over a fantastic range of craft beers and lip smacking bites. It aims to take its craft experience nationwide and also has plans to expand internationally.
In this pursuit, standardization of processes and developing key customer-facing skills has become an org-wide area of focus.
IronHill India engages with Bsharp to create an accessible, easy to administer and measurable learning program for its entire team. In record time, IronHill’s learning program has achieved enviable adoption and engaged user rates.
Objectives
Objectives
Introduce a learning program across all verticals including Kitchen, Valet and Floor staff.
Create a continuous cadence of micro content.
Train the team on a mix of menu-related and customer-related skills.
IronHill India leveraged Bsharp Learn – an accessible, personalized and complete learning platform that leverages AI to make learning administration a breeze.
Key Achievements
Key Achievements
Easy adoption through contests
Easy adoption through contests
To make things interesting IronHill launched their learning program using an org-wide contest. The teams could vote for their peers and the person with the most votes was declared the winner.
The best part of all of this happened through secure, OTP-enabled links. So, no app-download adoption worries. Users could just click the link, enter the OTP and then participate in the contest.
This unique way of launching a learning program reduced friction and increased curiosity.
Accessibility for steady engagement rates
Accessibility for steady engagement rates
IronHill’s focus and approach to their learning program has always been ‘Make it accessible’. A complex environment consisting of franchisee staff across verticals such as kitchen, floor, valet and housekeeping, IronHill had to make its learning modules as accessible as possible. IronHill uses Bsharp’s ‘Link to Learn’ feature and circulates these things in internal communication channels.
On clicking the link, users are prompted with the option to consume on app or secure browser.
Lowering the friction of access, increases the chances of module adoption.
Key metrics:
Key metrics:
Month on Month engagement rates: 82%
Constant cadence of content
Constant cadence of content
Learner engagement is a function of how often learning content is deployed to the field. IronHill’s LnD team recognises this and uses Bsharp’s AI-based content authoring tool – LearnBee to quickly create interactive training modules at a rapid clip.
What should be a 2-4 day task is completed in a couple of minutes.
Bsharp’s authoring tool – LearnBee uses AI to generate summaries, multilingual voice overs in 12+ languages and even generate quiz questions.
Summary
Summary
Three key achievements that led Ironhill to standardized their training across their team (Kitchen, Floor, Valet) to improve customer experience and to elevate their brand to a new level.
- High adoption: Launched with a fun contest and used secure links for easy access, no app downloads needed.
- Accessibility: Using “Link to Learn” feature to share modules across channels and offer app or browser options.
- Constant content: Using Bsharp’s AI tool LearnBee to quickly create multi-lingual and interactive modules, saving tons of time.
IronHill’s successful learning program shows how Bsharp can help brands improve employee skills and customer experience.
